Amman, March 2014: Nabil Foods, the most prominent name in the frozen food industry in Jordan and the region, recently participated in the 19th edition of the Gulfood expo, which was held at the Dubai World Trade Centre and boasted the participation of 4,500 exhibitors from 120 countries.
At this year’s Gulfood exhibition – one of the world’s largest exhibitions in the food and beverage sector – Nabil showcased its expansive range of high quality products, including more than 100 variations of cold cuts, poultry, pastries, ready meals and sweets. Nabil’s participation in the expo was distinguished by Chef Nedal Al Bureihi’s exciting cooking demonstrations, during which he innovatively prepared and presented the company’s array of food products.
Nabil Foods Marketing Director Farah Rassam explained that Gulfood’s long-running success and esteemed reputation have helped attract the world’s largest food and hospitality companies to the event, as well as key decision makers in the industry. She explained that the exhibition serves as a pivotal setting for developing and building upon strategic partnerships, creating growth and innovation in the food and hospitality sector.
Rassam also added, “In order to serve more customers with our wide array of products, we at Nabil Foods are eager to expand our presence in and penetration of numerous markets across the region. By participating in the Gulfood exhibition each year, we are able to seek out and establish partnerships and channels to enhance our business goals, while keeping up-to-date on the latest innovations and food trends from around the globe.”
The Gulfood 2014 exhibition was attended by an array of the world’s largest food and beverage companies and welcomed the presence of a number of ambassadors, presidents, ministers, and senior government officials from more than 21 countries. Gulfood 2014 was attended by over 80,000 visitors and boasted the inaugural presence of Halal Food World, which showcased innovative halal food products and technologies.
Nabil Foods was founded in 1945 and today is considered one of the most prominent names in the frozen food industry in Jordan and the region. The company produces more than 200 chicken, meat, and fish products, along with a line of ready-to-eat frozen meals and desserts. Nabil also supplies a number of international fast food chains with food products for their operations.